NAR says it supports new technology like Zillow’s ChatGPT integration as long as it follows MLS rules and data license agreements.

A new roof can raise your home’s value, improve curb appeal and reduce energy costs, often paying off more than interior upgrades like kitchen remodels.

A new survey finds neighbor connections vary sharply by generation, and experts say those bonds, or lack of them, can shape community stability and home values.

Spending less on ads can yield better results. One expert says cutting waste, auditing expenses and improving conversions drive sustainable real estate growth.

Baby boomers own 41% of U.S. real estate – twice that of millennials – reflecting decades of price growth and tougher entry for younger buyers.

The Supreme Court declined to review a case against NAR’s former “no commingling” rule, letting stand rulings that supported NAR’s position.

Identity theft reports topped 1.1 million in 2024, with losses over $43 billion. Lock down personal data by limiting online sharing and tightening privacy settings.

Latinos now make up 20% of the U.S. population, showing continued growth in both population and workforce participation that could shape future housing trends.

Confidence is built through small, daily wins that replace doubt with calm authority, helping Realtors strengthen client trust and maintain steady momentum.

The government shutdown has paused new flood insurance policies, creating challenges for Florida buyers and sellers and delaying some home sales.

Single-family mortgage volume could reach $2.2T in 2026 as lower rates, stable prices and growing inventory fuel more home sales and refinances, the MBA said.

Sheds can store gear or become functional spaces. Choose the right type, size and materials for your needs, and check local laws before building.

Realtor.com reports the median Q3 2025 down payment held near $30,400, unchanged year over year as high prices and borrowing costs kept buyers cautious.

As search habits shift to AI tools, agents should target ready buyers and sellers through local expertise, strong calls to action and multimedia content.

Until a sale is finalized, the legal owner could face damage, liability or deal complications if the buyer occupies the property early. Consult an attorney first.

Every click leaves a trail. Experts warn digital clutter exposes users to scams and privacy risks. They urge regular cleanups and tighter online security.

Effective cold email subject lines are personal, concise and relevant. Try testing different styles and avoiding clickbait to drive higher open rates.

Real estate buyers and sellers are facing increasing uncertainty and delays. The wider economic impact will be significant if Congress doesn’t come together, NAR said.

The average rate on 30-year mortgages rate slipped to 6.27% from 6.3% last week, while 15-year rates dropped to 5.52% from 5.53%.

Realtors can stand out online by defining a clear, human brand voice rooted in their values while showing personality, consistency and authenticity across every post.