Home Repair Program Opens for Storm Victims

Homeowners affected by Hurricanes Debby, Helene, Idalia, Milton or the May 2024 tornadoes can apply for funding to repair, replace or rebuild damaged homes.
Read MoreSpotting the Signs of AI Writing

AI-generated content often has a formal tone, repetitive phrasing and symmetrical structure. Always use a human editor to refine AI writing.
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Citizens Property Insurance Corp. ended last week with about 769,000 policies, showing little change as private insurers continue assuming policies.
Read More Mortgage Rates Ease to Yearly Low

Rates on 30-year mortgages slipped to 6.3% from 6.34% last week, while rates on 15-year mortgages dropped to 5.53% from 5.55% last week.
Read MoreMost Americans Use AI for Housing Market Info

A new survey found 82% of Americans use AI like ChatGPT and Gemini for housing insights, but agents remain the most trusted information source.
Read MoreMost Fed Officials Supported Rate Cuts

Fed minutes show most officials backed a September rate cut, noting rising unemployment risks and easing inflation, a move that could gradually lower mortgage rates.
Read MoreRemodeling Market Sentiment Improves in Q3

U.S. remodelers remain optimistic as the market stays positive, though growth is moderating amid high costs and cautious customer demand.
Read MoreAmerican Ranch House Makes a Comeback

Ranch homes are rising in popularity, up 44.7% in six years, as buyers seek single-level layouts, modern updates and enduring resale value.
Read MoreShutdown's Impact on Real Estate Programs

A government shutdown can disrupt services like flood insurance and FHA approvals. Advocacy Scoop discusses how NAR is responding to protect transactions.
Read MoreHow AI Is Transforming Buyer-Agent Connections

Consumers are using AI to find local agents, so a strong digital presence, including an updated profile and positive reviews, are essential for visibility and trust.
Read MoreUsing Direct Mail Marketing Services for Sales

Direct mail marketing can connect agents with customers through tangible items like letters, flyers and branded gifts to boost engagement and ROI.
Read MoreCitizens Allows Flood Document Deferrals

Citizens is allowing policyholders to defer flood insurance paperwork after the federal shutdown paused the National Flood Insurance Program.
Read MoreEquity-Rich Homeowners on the Rise

Nearly 50% of mortgaged homes in the U.S. are equity-rich, creating potential opportunities and considerations for real estate professionals in a fluctuating market.
Read MoreHow Branding Boosts Small Business Success

A strong, consistent brand helps small businesses stand out, build trust and turn every customer interaction into loyalty and long-term growth.
Read MoreFlorida Leads Nation in Skilled Job Growth

The state topped Lightcast’s 2025 Talent Attraction Scorecard for the third time in a decade, driven by its focus on workforce education and high-demand job training.
Read MoreFetching Features That Help Close the Deal

Pet-friendly features like dog parks, grooming stations and nearby vets are winning over Florida buyers. Agents can highlight communities for both people and pets.
Read MoreOne in Three Homes Bought With Cash in 2025

A Realtor.com analysis shows cash buyers thriving at the high and low ends of the market as financed buyers remain concentrated in the middle.
Read MoreMust-Have Features for Outdoor Living Spaces

Upgrading outdoor spaces with comfy seating, lighting and indoor-outdoor flow boosts enjoyment and resale value, making homes more sale-ready.
Read MoreBuyers Trade Space for Health, Connection

A new survey finds buyers are prioritizing wellness, flexibility and community over square footage, embracing smaller homes with modern, eco-friendly features.
Read MoreMaking Bathrooms Safer For Seniors

Simple upgrades, including brighter lighting and grab bars, can help seniors stay and make a home more appealing to buyers seeking aging-in-place features.
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