Big Tech Investment Driving Change in Real Estate

Real estate professionals who are watching, learning, and adapting will reap the benefits of new technologies, as the industry is starting to see with generative AI.
Read MoreOlder Homeowners Feel Confident Aging in Place

Fannie Mae: Homeowners aged 60+ like their homes and expect to age in place. Many feel good about their retirement financial plan and view home equity as a reserve.
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Core inflation has declined, but housing costs remain high. Unless those costs cool, some experts doubt core inflation will return to the Fed’s 2% target.
Read More Does Reverse Mortgage Have a Non-Recourse Clause?

Check the paperwork and read for context. “Non-recourse” is more of a description of how a loan works than a direct term, so it could be described differently.
Read MoreAverage 30-Year Mortgage Rate Rises to 6.94%

That’s up from 6.90% last week, marking the 4th straight weekly increase. Rates have been creeping higher as reports show stronger-than-expected inflation.
Read MorePending Home Sales Receded 4.9% in January

NAR: Pending sales were down 8.8% year-over-year. Chief Economist Yun noted that “consumers are showing extra sensitivity to changes in mortgage rates.”
Read MoreMake a Difference on a Florida Realtors Committee

Volunteer now for a 2025 Florida Realtors committee. You’ll help guide the state real industry forward as you represent the interests of 238K Realtor members.
Read MoreProtect Trademark Rights in Your Brand

Real estate branding helps you create and grow a recognizable identity. Protect your brand from infringement by registering it as a federal trademark.
Read MoreInflation Gauge Up 0.3% Month-to-Month in Jan.

However, showing the smallest such increase in nearly three years, consumer prices were up just 2.4% from a year earlier, down from a 2.6% annual pace in Dec.
Read MoreMultifamily Housing Starts to Ease in 2024

NAHB: Builders predict multifamily starts will continue to decline (20%) this year, since units under construction are already near the highest level since 1973.
Read MoreHow Can Brokers Preserve Independent Contractor Status?

While U.S. tax law supports the current definition of an “independent contractor,” recent changes to U.S. labor law call it into question, and that could potentially impact Realtors.
Read MoreCompensation from Both the Buyer and Seller?

A listing broker didn’t tell their seller they received a finder’s fee from the buyer – but the fee didn’t impact the Realtor’s honest and ethical advice. Why is it an issue under the Code of Ethics if the finder’s fee was negotiated before taking the listing?
Read MoreMy Former Broker Reduced My Commission

Before leaving a real estate brokerage firm, associates should thoroughly review their independent contractor agreement to find out what portion of commission, if any, the associate will be entitled to after leaving.
Read MorePresenting Offers: OK with License Law? Code of Ethics?

Your exhausted seller received five offers in one day. Four are over asking price, but the last one offers $50,000 less, possibly making it a waste of time for an already overwhelmed seller. Must you still present it? Perhaps not – but only under very specific conditions.
Read MoreUnderstanding the Basics of RE Property Appraisals

A property appraisal is needed when mortgage financing is used to buy residential real estate. It acts as a market value reference point for buyers and current owners.
Read MoreU.S. Economy Grew Solid 3.2% in 4Q 2023

Consumer spending, which grew at a 3% annual pace during the quarter, fueled the upswing. The nation’s economic growth has topped 2% for six consecutive quarters.
Read MoreFloridians Show Positive Consumer Sentiment

It’s the fifth month in a row Florida residents’ optimism has resulted in a rise in consumer sentiment, to 74.1 in Feb., up 1.5 points from Jan.
Read MoreRising Insurance, HOA Fees Impact Condo Market

Recent reports note Fla.’s condo market faces rising costs. But an influx of high demand during the pandemic may also be a factor influencing current conditions.
Read MoreAffordable Housing Breaks Ground in Polk County

The $23M project will be for “high-need families” and also offer coordinated support services. Rents will be based on the area median income limits.
Read MoreTips for Crafting Powerful Client Personas

Using personas or profiles for potential clients, like retirees looking to downsize, can help Realtors target marketing efforts and increase engagement.
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